With over 747 million international tourist arrivals in 2024, Europe remains the most-visited region globally. From the sun-kissed beaches of the Mediterranean to the snow-capped peaks of the Alps, this continent offers something for everyone.
Whether you’re a history buff, a foodie, or an adventure seeker, Europe’s diverse landscapes and vibrant cities promise unforgettable experiences.
Let’s dive into the best places to visit in Europe, packed with tips, insights, and hidden gems to make your trip extraordinary.
Top Must-Visit Places in Europe
Iconic Cities: Europe’s Timeless Charm
Paris, France
Paris! The enchanting “City of Light” is a dream destination for lovers of art and history and a paradise for anyone who appreciates good food and vibrant street life. Why visit? Paris is brimming with iconic landmarks like the Eiffel Tower, Notre Dame Cathedral, and the Louvre Museum, home to thousands of works of art, including the Mona Lisa.
Best time to visit: April to June offers pleasant weather and fewer tourists than the bustling summer months. You can enjoy the romantic bloom of spring without the hefty crowds!
Nearby places: Don’t miss a quick train ride to Versailles or a day trip to the picturesque Champagne region, just a few hours away.
Accommodation: Charming boutique hotels are available in the Marais district, or budget-friendly options are available near Montmartre. Average hotel rates range from €100 to €300 per night.
Climate: Paris has a temperate climate with mild temperatures averaging around 15°C in spring.
Dining costs: A typical meal at an average restaurant might cost you about €30, while a coffee at a quaint café could be around €4.
Events: Look for the Nuit des Musées in May, when museums are open late and free of charge.
Tourist flow: With over 30 million visitors each year, try visiting popular sites on weekdays or early mornings to dodge the crowds.
Rome, Italy
Rome, the timeless “Eternal City,” is a treasure trove of ancient ruins and vibrant urban life. It’s like walking through a living history book with structures like the Pantheon and the awe-inspiring Colosseum. Every corner of Rome offers a piece of history, a slice of pizza, or a scoop of gelato.
Best time to visit: April to June and September to October offer great weather with fewer tourists than the high summer season.
Nearby places: Take a day trip to Pompeii or explore the romantic hills of Tuscany, which are easily reachable by train.
Accommodation: Hotels in the historic center can be pretty pricey, with averages from €150 to €400. Consider staying in Trastevere for a more local feel and slightly softer prices.
Climate: Spring and early autumn in Rome have comfortable temperatures averaging around 20°C.
Dining costs: Expect to pay about €15 to €30 for a meal in a decent restaurant. A gelato might cost you around €3—worth it!
Events: Don’t miss the Rome Film Festival in October and the vibrant Holy Week celebrations.
Tourist flow: With around 10 million visitors each year, planning your visit to big attractions early in the morning can save you from long lines.
Barcelona, Spain
Barcelona is a colorful and lively city famous for its unique blend of Gothic charm and modernist art by Antoni Gaudí. There’s always something to marvel at, from the stunning Sagrada Familia to the sun-drenched beaches.
Best time to visit: May to June before the hot summer kicks in, or September to October for a pleasant climate with fewer tourists.
Nearby places: Don’t miss a visit to Montserrat Monastery or the coastal town of Sitges for a quick getaway.
Accommodation: There are a range of options, from luxury hotels in Passeig de Gràcia to affordable hostels in Barri Gòtic. Average prices range from €80 to €200 per night.
Climate: Barcelona enjoys a Mediterranean climate, with average temperatures around 20°C in the milder months.
Dining costs: A meal at a nice restaurant will set you back about €25, while street food like a bocadillo (sandwich) might cost around €5.
Events: Check out the La Mercè Festival in September, a big street party with music, dance, and cultural activities.
Tourist flow: Barcelona is quite crowded, attracting millions annually, but visiting attractions like Park Güell early in the day helps avoid the rush.
Exploring these cities feels like peeling back layers of history while enjoying the contemporary culture that pulses through their streets. Each visit promises new sights, tastes, and memories.
Hidden Gems: Off-the-Beaten-Path Destinations
While iconic cities are a must, Europe’s lesser-known spots offer unique experiences.
Ahr Valley, Germany
Tucked away in the Rhineland-Palatinate region, the Ahr Valley is a haven for wine aficionados. This picturesque valley, which experienced significant floods in 2021, has made a remarkable comeback with the addition of new accommodations and a tempting 22-mile red wine hiking trail that meanders through lush vineyards.
Why it’s worth a visit: It’s perfect for anyone who enjoys a good glass of wine and beautiful, serene landscapes. The wine festivals in late summer bring the valley to life with tastings and music.
Best time to visit: Late summer, around August to September, when the vineyards are in full bloom and the wine festivals are happening.
Nearby places: You’re just a short drive from Bonn, the former capital of West Germany, which is excellent for a day trip.
Accommodation: Cozy guesthouses and boutique hotels dot the region, with average prices around €60 to €120 per night.
Climate: In late summer, expect mild temperatures, typically around 18°C to 25°C.
Dining costs: Dining here can be quite reasonable; a nice meal might cost you around €15 to €30.
Events: The Ahrwein Festival is a highlight, showcasing local wines and regional culinary delights.
Tourist flow: It’s relatively quiet compared to Germany’s more famous destinations, offering a peaceful getaway.
Arrábida, Portugal
Just a stone’s throw from Lisbon, Arrábida Natural Park is a stunning escape with its dramatic limestone cliffs and pristine beaches. It’s an ideal spot for nature lovers and those looking to escape the hustle and bustle of the city.
Why it’s worth a visit: Its breathtaking scenery and the opportunity to see dolphins in their natural habitat make it a magical experience. Plus, the local Moscatel wine is something you won’t want to miss.
Best time to visit: Spring (April to June) or early autumn (September to October) are ideal for comfortable weather and fewer crowds.
Nearby places: Lisbon is just 40 minutes away, making Arrábida a perfect day trip or a quiet base to explore the capital.
Accommodation: From luxury resorts to charming villas, expect to pay about €80 to €150 per night.
Climate: The area enjoys a Mediterranean climate, typically around 20°C to 26°C in the suggested months.
Dining costs: A local meal costs about €20 to €40, while a glass of the famed Moscatel wine might cost around €5.
Events: The Festa de São Sebastião in September is a fun local event worth checking out.
Tourist flow: Arrábida is much quieter than Lisbon, offering a more relaxed pace.
Sibiu, Romania
Sibiu is a gem in the heart of Transylvania, rich in culture and history with a charm that rivals more famous European cities. Its well-preserved medieval architecture and vibrant cultural scene make it an intriguing spot for a more laid-back exploration.
Why it’s worth a visit: Its cultural richness and historical significance are enhanced by its contemporary offerings like Michelin-starred dining.
Best time to visit: May to June and September to October when the weather is lovely, and there are numerous festivals to enjoy.
Nearby places: The Făgăraș Mountains are close by for those who enjoy hiking or simply want to explore more of the Transylvanian landscape.
Accommodation: Accommodation options range from historic hotels to modern guesthouses, with prices typically between €40 and €100 per night.
Climate: Expect mild temperatures around 15°C to 22°C during these months.
Dining costs: Sibiu offers great value for money, with meals typically costing between €10 and €25.
Events: The Sibiu International Theatre Festival in June is a must-see, bringing artists and audiences from around the globe.
Tourist flow: It’s steadily becoming more popular but still retains an off-the-beaten-path feel.
Exploring these spots offers a fantastic blend of relaxation, culture, and unique experiences, all away from the typical tourist trails. They each provide a different slice of European charm and are sure to enrich your travel portfolio.
Natural Wonders: Europe’s Breathtaking Landscapes
Swiss Alps, Switzerland
The Swiss Alps are a playground for winter sports enthusiasts and a year-round spectacle of nature’s beauty. Picture this: towering mountains, serene lakes, and lush valleys that look straight out of a storybook. Whether skiing down pristine slopes or trekking through vibrant green meadows, this place has it all.
Why it’s worth a visit: The region is known for iconic peaks like the Matterhorn and resort towns like Interlaken, which offer breathtaking scenery and many activities regardless of the season.
Best time to visit: December to March is ideal for skiing and snowboarding. If hiking is more your style, June to September offers warmer weather and blooming landscapes.
Nearby places: Don’t miss visiting Lucerne for its charming old town and beautiful lake. It’s just a train ride away!
Accommodation: You can choose from luxury ski resorts in Zermatt or cozy chalets in smaller villages, with prices ranging from CHF 150 to CHF 500 per night.
Climate: Winter temperatures hover around -5°C to 5°C, while summer sees milder 15°C to 25°C.
Dining costs: A hearty meal in a local restaurant will cost around CHF 20 to CHF 40.
Events: The Montreux Jazz Festival in July is nearby and is a huge draw.
Tourist flow: It’s a popular destination, but it’s vast enough for you to find a peaceful spot away from the crowds.
Plitvice Lakes, Croatia
Imagine a place where 16 terraced lakes tumble into each other via waterfalls and cascades, all set in deep woodland populated with deer, bears, wolves, and rare bird species. That’s Plitvice Lakes, a stunning display of natural beauty and tranquility.
Why it’s worth visiting: It’s a fantastic spot for photographers and nature lovers, offering some of the most picturesque trails and panoramic views.
Best time to visit: Spring (April to June) or autumn (September to October) to avoid the peak tourist season and still enjoy mild weather.
Nearby places: Zagreb, the capital of Croatia, is just a couple of hours away and perfect for adding a city break.
Accommodation: Stay in nearby lodges or guesthouses where the average price per night is about €50 to €100.
Climate: The park enjoys a temperate climate with spring and autumn temperatures around 10°C to 20°C.
Dining costs: Dining in local eateries will cost about €10 to €20 per meal.
Events: While the park is more about nature, local towns often host small festivals and cultural events.
Tourist flow: It’s a well-visited site, but visiting during shoulder seasons means there are fewer crowds.
Faroe Islands, Denmark
If you’re looking to escape to a place where you can barely spot another soul, the Faroe Islands are your go-to. This group of volcanic islands in the North Atlantic is an explosion of dramatic landscapes, from towering cliffs and remote villages to stormy seas and mystical fog.
Why it’s worth a visit: It’s an adventurer’s paradise, perfect for hiking, bird watching, and immersing in untouched nature. The unique blend of Viking and Nordic cultures adds to its allure.
Best time to visit: Summer (June to August), when you get nearly 20 hours of daylight to explore the islands.
Nearby places: Due to its remote location, there aren’t many “nearby” places, but a boat trip to some of the uninhabited islands can be an adventure.
Accommodation: Options range from boutique hotels to cozy cottages, with average prices around DKK 600 to DKK 1200 per night.
Climate: Expect cool summers with temperatures around 10°C to 15°C.
Dining costs: Meals in local restaurants typically cost around DKK 100 to DKK 250.
Events: The Summartónar Festival of classical and contemporary music runs through the summer months.
Tourist flow: The islands are relatively quiet compared to mainstream destinations, offering a peaceful retreat.
These places offer a chance to connect with nature in some of Europe’s most stunning settings. Each one promises an invigorating and relaxing experience, perfect for rejuvenating your spirit.
Cultural Hotspots: Immerse Yourself in History and Art
Vienna, Austria
Vienna is like a grand orchestra playing a timeless symphony of art, culture, and history. Known as the City of Music, Vienna was the stomping ground for classical legends like Mozart and Beethoven. Its artistic legacy continues with stunning museums and historic sites.
Why it’s worth a visit: For any music lover, Vienna offers an unparalleled classical music scene, with iconic venues like the State Opera House. The city is also packed with artistic treasures, including the vibrant Hundertwasser Museum and the majestic Schönbrunn Palace.
Best time to visit: April to May or September to October when the weather is pleasant, and the city isn’t too crowded.
Nearby places: Bratislava is just an hour away by train, making for an easy day trip.
Accommodation: From luxury hotels in the city center to charming B&Bs in the outskirts, average nightly rates range from €80 to €200.
Climate: Spring and fall temperatures are mild, usually around 10°C to 20°C.
Dining costs: You can enjoy a lovely Viennese meal for €20 to €40, and don’t forget to try the famous Sachertorte for dessert!
Events: Don’t miss the Vienna Ball Season, which peaks in January and February with over 450 balls.
Tourist flow: It’s a popular destination but less so in the shoulder seasons, offering a more relaxed experience.
Athens, Greece
Athens is a city where every turn reveals layers of history juxtaposed with modern flair. It’s home to the majestic Acropolis and the awe-inspiring Parthenon, sights that are as spiritually uplifting as they are historically significant.
Why it’s worth a visit: Beyond the ancient ruins, Athens bursts with contemporary energy, which is evident in its lively markets, and the stylish Athens Riviera, which is quickly becoming a luxury destination.
Best time to visit: March to May and September to November when the weather is warm but not hot, and the tourist crowds are thinner.
Nearby places: A visit to the nearby islands of Aegina or Hydra, accessible by short ferry rides, offers a nice contrast to the urban buzz.
Accommodation: Options range from boutique hotels to budget-friendly hostels, with prices averaging €50 to €150 per night.
Climate: Expect mild to warm temperatures in the recommended months, generally between 15°C to 25°C.
Dining costs: A typical meal in a local taverna might cost around €10 to €20, offering great value for Mediterranean delights.
Events: The Athens Epidaurus Festival from June to August features a stunning range of classical plays and modern performances.
Tourist flow: While summer sees peak visitor numbers, the shoulder seasons maintain a lively atmosphere with fewer crowds.
Edinburgh, Scotland
Edinburgh’s dramatic skyline, dominated by the historic Edinburgh Castle, is a city of literature, history, and vibrant cultural festivals. The blend of medieval Old Town and elegant Georgian New Town provides a rich urban tapestry.
Why it’s worth a visit: Edinburgh is famous for the Edinburgh Fringe Festival, the largest arts festival in the world, which transforms the city into a hub of creativity and performance every August.
Best time to visit: July and August for the festivals, though May and June offer pleasant weather with lighter tourist traffic.
Nearby places: Glasgow is just a short train ride away. It offers a more modern Scottish vibe with great museums and music scenes.
Accommodation: You can stay in a historic hotel in Old Town or a modern apartment in New Town, with average rates from £50 to £150 per night.
Climate: Summer temperatures range from 10°C to 20°C, ideal for exploring the city.
Dining costs: Indulge in Scottish cuisine from £10 to £30 per meal in local pubs and restaurants.
Events: The Edinburgh International Festival and the Royal Edinburgh Military Tattoo are major August events, in addition to the Fringe.
Tourist flow: Festival season is busy, but the city’s charm is palpable year-round, with quieter periods offering a more laid-back experience.
These cities are not just places to visit but worlds to immerse yourself in, each offering a unique blend of historical grandeur and contemporary life, where every corner tells a story.
Coastal Escapes: Sun, Sand, and Sea
Amalfi Coast, Italy
The Amalfi Coast is a stretch of heaven where the deep blue of the Mediterranean meets mountainous coastlines adorned with vibrant, picturesque villages. Positano and Ravello stand out as jewels in this scenic crown, offering stunning views and a taste of a laid-back Italian lifestyle.
Why it’s worth a visit: The sheer beauty of its cliffside villages with colorful architecture and the expanse of turquoise waters make Amalfi not just a place to visit but a place to behold. Each town along the coast has its unique charm, from Positano’s chic boutiques to Ravello’s serene gardens.
Best time to visit: May or September are ideal as you’ll dodge the dense crowds of peak summer while enjoying comfortable, warm weather.
Nearby places: The historic ruins of Pompeii are a short drive away, providing a fascinating day trip opportunity.
Accommodation: From luxury hotels perched on cliffs to cozy, family-run B&Bs, average nightly rates can range from €100 to over €300, depending on the luxury level.
Climate: Expect mild, pleasant temperatures around 18°C to 25°C during these shoulder months.
Dining costs: Meals can vary, with casual dining around €15 to €30, while finer restaurants can cost much more, especially with a sea view.
Events: The Ravello Festival, which runs through the summer, features a program of classical music concerts set in the stunning Villa Rufolo.
Tourist flow: While it’s busy during summer, visiting in May or September ensures a more relaxed experience.
The Amalfi Coast’s roads, like ribbons cutting through cliffs with breathtaking vistas at every turn, are unlike anywhere else in the world.
Santorini, Greece
Santorini, famous for its dramatic views, stunning sunsets, and white and blue domed churches, offers more than just picturesque scenery. The island’s unique volcanic landscape and rich history provide a backdrop for a truly enchanting escape.
Why it’s worth a visit: The caldera views and the sunsets in Oia are nothing short of magical. The ancient ruins of Akrotiri offer a glimpse into a prehistoric civilization preserved by volcanic ash, adding a deep historical layer to your visit.
Best time to visit: Late April to early June and September to early October when the weather is warm, and the tourist crowds are thinner.
Nearby places: A boat trip to the nearby volcanic islands of Nea Kameni and Palia Kameni for a swim in the hot springs is a must-do.
Accommodation: Options range from luxurious cave hotels to more modest guesthouses. Expect to pay from €150 to €500 per night for something with a view of the caldera.
Climate: Temperatures in spring and fall range from 20°C to 25°C, perfect for exploring the island.
Dining costs: Dining in Santorini can range from €20 for a simple meal to over €50 at a high-end restaurant, especially in Oia.
Events: The Santorini Jazz Festival in July is a great time to enjoy good music with the backdrop of the Aegean Sea.
Tourist flow: It’s a popular destination, but visiting outside of peak summer months provides a more intimate experience.
The volcanic origins of Santorini make its soil fertile, influencing not only the island’s natural beauty but also its unique wines and produce.
Cascais, Portugal
Cascais is a blend of regal history, local Portuguese charm, and vibrant seaside ambiance. Once a royal getaway, today it’s a popular escape for both Lisbon locals and tourists seeking sun and sand.
Why it’s worth a visit: With its beautiful beaches, lively town center, and proximity to Lisbon and Sintra, Cascais is the perfect mix of relaxation and exploration. The food scene here is incredibly vibrant, reflecting both traditional and modern Portuguese flavors.
Best time to visit: May to June or September to October for great weather without the summer crowds.
Nearby places: Sintra, with its fairytale palaces and lush forests, is just a short trip away and a stark contrast to the coastal scenery of Cascais.
Accommodation: You’ll find everything from luxury seafront hotels to charming guesthouses, with prices averaging €50 to €150 per night.
Climate: Expect temperatures in the comfortable range of 20°C to 26°C during these months.
Dining costs: Enjoy local seafood and traditional Portuguese dishes for about €15 to €30 per person.
Events: The Festas do Mar in August features concerts and fireworks along the coast.
Tourist flow: It’s less known compared to the Algarve, but it can get busy in the peak months. Early fall or late spring visits ensure a more tranquil vibe.
Cascais combines the allure of a historic seaside town with easy access to the capital and the enchanting city of Sintra, making it an ideal spot for those who want to experience a bit of everything.
Each of these coastal escapes offers something special, from Amalfi’s cliffside villages to Santorini’s sunset views and Cascais’s royal charm, ensuring memories that will last a lifetime.
Festivals and Events in Europe: Where to Go
Oktoberfest, Munich, Germany
When: Late September to the first weekend in October. Attendance: Approximately 6 million people each year. Oktoberfest in Munich is arguably the world’s largest folk festival, where enthusiasts from around the globe gather to celebrate Bavarian culture and its historic love affair with beer. The festival grounds, known as Theresienwiese, come alive with massive beer tents, traditional Bavarian music, and countless visitors clad in dirndls and lederhosen. The fest also offers a parade, family days with discounted prices, and a variety of traditional foods like pretzels, sausages, and roast chicken.
La Tomatina, Buñol, Spain
When: Last Wednesday of August. Attendance: Around 20,000-30,000 people. La Tomatina is a famously messy festival held in the small town of Buñol. Participants from all over the world throw overripe tomatoes at each other purely for fun! The streets become rivers of tomato pulp, and the air is filled with laughter and shouts. It’s an hour-long event followed by music, dancing, and communal cleaning, where fire trucks wash down the streets and participants. The festival is a testament to Spain’s spirited, convivial culture and offers a chance to participate in what could be the world’s most significant food fight.
The Carnival of Venice, Italy
When: It runs for about two weeks, ending with Shrove on Tuesday. Attendance: Approximately 3 million visitors each festival. The Venice Carnival is world-renowned for its elaborate masks and costumes, evoking the elegance and mystery of the city’s golden age. The festival includes grand balls, parades, and music, set against the stunning backdrop of Venetian canals and palazzos. Highlights include the ‘Flight of the Angel’ ceremony, where a person descends from St. Mark’s Campanile into the square, and the contest for the best mask, judged by a panel of international costume and fashion designers.
Edinburgh Festival Fringe, Scotland
When: August. Attendance: Over 3 million tickets sold annually. The Edinburgh Festival Fringe is the largest arts festival in the world, transforming Scotland’s capital into a hub of performing arts for three weeks each summer.
It features a dizzying array of shows, from theater to comedy and from dance to circus, catering to every taste and interest. Venues range from grand theaters to tiny, improvised spaces in pubs and cellars, making it as diverse as it is expansive. The festival’s open-access philosophy means that anyone can perform, providing a platform for unknown artists to launch their careers alongside seasoned professionals.
Cannes Film Festival, France
When: May. Attendance: Around 40,000 accredited visitors. Although not open to the general public, the Cannes Film Festival attracts celebrities, filmmakers, and media from around the world, making it one of the most glamorous and watched events on the cultural calendar. Visitors flock to the city to glimpse their favorite stars and experience the buzz of major film premieres. Cannes offers beautiful beaches, luxury shopping, and exquisite dining alongside the festival’s excitement.
King’s Day, Amsterdam, Netherlands
When: April 27th. Attendance: Over a million visitors throughout Amsterdam. King’s Day (Koningsdag) is the celebration of the Dutch king’s birthday, and Amsterdam turns into a bustling orange sea as people dress in the national color. The city is alive with boat parties on its famous canals, street vendors selling orange-themed goods, and music blasting from every corner. It’s a day of national pride and joyous celebration, showcasing the warm and open spirit of the Dutch people.
Each festival offers a unique experience and opportunity to see Europe through its festive traditions. Attending any of these events provides more than just fun; it offers deep insight into the cultural heartbeats of their respective cities, making them must-visit destinations for festival lovers and cultural adventurers alike.
Conclusion: Your European Adventure Awaits
Europe is a continent of endless possibilities, where every destination offers a unique story. With 2025 set to be a year of exciting developments—from new hotels in Marseille to the revival of the Athens Riviera—there’s never been a better time to plan your trip.
So pack your bags, grab your camera, and get ready to explore the best places to visit in Europe. Your adventure starts now. Stay tuned with The Journey Now and know everything about traveling.